Imagine that you have a business and you don't have enough equipments for that business. And you have some money come in as injections into the business. Would you go ahead to use the money to buy equipment or to pursue business promotion?
Buying business equipment or investing in publicity/ promotion?
- Thread starter Fidelia
- Start date
Of course yes. For me l would be going ahead to the purchasing of the machine equipment for my business so that it can grow exponentially.
When you do promotion and demand shoots up, which equipment would you use to produce?
It is important for a business person to build capacity first before stepping into looking for more customers.
You first get the equipment that would help you quality products then you can go ahead to advertise them later.
For me l would go for the business promotion. Once many customers begin flowing l rent out the equipment for the early stages of the business.
Buying equipment should be a priority. Without the necessary production tools, you cannot offer products to your customers. Promotion will then be a waste of money.
I can't imagine spending money on doing promotion when I don't have the tools for the business first.
