BuzzSumo is a cloud-based platform/site that can help content creators find interesting content throughout social media and the Google search engine, links and comments can also help to find top influencers, apart from that Buzzsumo can also monitor feedback, brand mentions , articles, blogs etc. Buzzsumo is not only able to analyze the performance of your content but can also be used to analyze competitors' marketing content. You only need to enter the website URL or keyword, then Buzzsumo will provide information on the content that is most shared on social media. Here are some of the advanced features that Bizzsumo offers such as: Content monitoring, Finding topics, Searching content for keywords, Competitor analysis, Influencer analysis etc.