ByBit exchange hits 30 million global users with 12% market share currently?

ByBit just announced that it has 30 million verified users worldwide. This is such a great achievement for the crypto exchange.

What do you think is the reason behind the meteoric rise of ByBit?
Crypto continues its march through the financial world. That said, 30 million isn't as big as ByBit would like it to be; I mean, both Coinbase & Crypto.com have nearly three times the users each (I know Crypto.com has 80 million 'cause they advertise it; I'd have to look up Coinbase's numbers but they're in the ballpark).
 
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