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Do you consider SEO as a long term investment?

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A lot of webmasters consider SEO as a long term investment. If you are serious about SEO you should consider it as a long term investment which may not start immediately to yield results. SEO demands consistency, adaptability, value driven performance, productive engagement and overall positive impact on all your visitors! To achieve these goals, you need to think, plan and execute it with precision and seriousness.
Do you view SEO pratice as a long term investment?
 
Yes, SEO is clearly a long-term investment because its results typically come over time and require consistency. Investing in well-planned SEO improves visibility, attracts more visitors, and generates a sustainable positive impact on your website.
 
From experience, short bursts of SEO don't get you anywhere. I went down that path and wasted money because nothing lasted. Once I worked with TESSA, the approach was much more strategic.

They made sure the improvements we worked on weren't just short-term fixes but real structural changes. Now, I actually see leads coming in organically without paying for every single click. That shift made me realize how important it is to treat SEO as a long-term play, not a campaign you turn on and off.
 
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