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Do You Really Have to Become an SEO Expert

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If you want to run a website and build traffic and engagement, SEO is necessary, however, not everyone can master SEO. Does this mean you cannot succeed without becoming an expert? Well, even basic SEO can make a difference:
  • Use keyword research tools (Google Keyword Planner, Ubersuggest)
  • Add keywords naturally to your titles, headings, and content
  • Write for your audience, but optimize for search engines
It is good if you are an expert, but even when you are not, there is no need to fret, just focus on quality content.
 
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