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Every business should reflect market needs over personal tastes of the business owner. B

Kross

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There are many business owners that try to impose their personal tastes on the identity of the business.

While that is good for business owners that are highly motivated, market needs should trump owner's taste in creating identity for the business.
 
No business is being ran to satisfy the whims of the business owner. It is more about satisfying the desire of the market it serves.
I don't run business for my own pleasure but rather I play with desires of the market I serve now. So I know how to satisfy customers and make profits that will take me far in this business game.
 
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