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Website audit means analyzing the search engine optimization value on your website. Website audit involves 3 steps, on-page audit, which is checking content quality, metadata, internal links on your website. Second step is off-page Audit, which is building backlinks and social signals. Third step is technical audit, which is inspecting site speed, indexing, mobile usability, server errors, etc. The purpose of website audit is to ensure that your site is optimized for both human visitors and search engines bots, and improving your chances of ranking higher and attracting more traffic.
 
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