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How does a higher brand awareness increase sales?

King Belieal

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One of the things that businesses in today's world is brand identity and brand awareness. Businesses deliberately seek to push out their brands even more than they push out their products.

Does brand awareness somehow translate to higher sales? How does that work?
 
Yes it does, let's take oriamo power bank for example. Over here when people talk about power banks, the first thing people think of is either oriamo or new age cause these two brands are well known. It's recently other brands have started coming up.
 
I firmly believe in brand awareness's power to drive sales. When your brand is strong, and you actively promote it, you significantly increase the likelihood that people will choose your products and services, remain loyal, and recommend your brand to others.
 
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