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How does understanding local language help a business person with sales?

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People are saying that a person understanding the local language of the location that he is operating the business would help with sales. How does a understanding of local language help a business person to make more sales?
 
People are saying that a person understanding the local language of the location that he is operating the business would help with sales. How does a understanding of local language help a business person to make more sales?
A businessperson who knows the local language can better understand customer needs, provide better service, and avoid communication errors. They can also use common phrases, local jokes, and the culture of the language to build a closer relationship. This creates a friendly and trustworthy environment.

In a competitive market, language is a differentiator that can elevate you. It is more than words—it is emotion, culture, and deep understanding. A business that speaks the language of its customers, speaks the language of success.
 
People are saying that a person understanding the local language of the location that he is operating the business would help with sales. How does a understanding of local language help a business person to make more sales?
Learning the language of that location shows dedication in networking with your customers and learning more about their culture
 
For the most part, there are interpreters speaking pretty much every language imaginable, so getting the diction translated is not an issue.

However, there can still be language problems in international relations. Tone is very difficult to convey through translations because of the difference in expression between languages and translators do their best to stay neutral in situations and not imply tone.
 
Customers always sway sentiments to purchase towards a business person that they can speak the local language with. That's why many business people learn local languages.
A customer buys from someone who speaks their language
That's why shoplifters learn local languages
When you explain to them in their language they feel they are being manipulated?
 
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