How much time is too much time to spend chasing one potential customer?

[Kross]

Business people are to try and chase a potential customer to try and convince them to become patrons. But chasing a potential customer takes time, energy, focus and resources.

In light of that, how long is too long for you to spend chasing one potential customer with no tangible results?

 

[Fidelia]

If I make three attempts to make progress with convincing a potential customer and they still give me a cold shoulder, I put them in the freezer and go talk to other potential customers that might purchase. That's being practical.

 

[eLdavis]

I think when you are pouring too much resources on trying to get this said customers, more resources than what you might get back in the future.

 

[Min George]

I don't believe that one customer is worthy to be chased for more than a month of consistent pitching. You might not have the strength to get other customers with that.