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Essentially, everyone, both children and adults, loves stories. Content creators capitalize on this phenomenon by utilizing storytelling techniques. Content creators can convey brand messages through engaging and relevant stories that evoke emotion and are easily understood by all audiences, thereby increasing engagement.
A promotional approach using storytelling is more subtle, more persuasive, more relatable, and more focused on building relationships with customers. But how do you apply storytelling to content marketing?
A promotional approach using storytelling is more subtle, more persuasive, more relatable, and more focused on building relationships with customers. But how do you apply storytelling to content marketing?