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Selecting the niche for your affiliate marketing business is essential for its success. Make sure to consider your passion or interest so you do not have to work a day in your life. Perform market research and take the time to assess the success/profitability of your chosen niche. Get to know your target audience and evaluate the competition in your niche. Pick whether you want a niche that is stable for a long period or a niche that is in demand today.