My quick observation about businesses that give superior customer support.

King Belieal

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I have seen some businesses that offer superior customer support services. One thing that is synonymous with them is that they can afford to sell at a higher price and people would still buy.

Superior customer support makes people to patronize a business despite the fact that it's prices are high.
 
You have a point there, but in some cases it is simply because these companies have been able to make a name for themselves. People usually prefer to buy from a well known brand than to patronize an upcoming one because they feel the well known brand already has a reputation they would not want to spoil, and they are well known due to their wonderful service.
 
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