Sending someone to patronize your competitor just to spy on what they are doing so you can stay a step ahead.

[King Belieal]

Business competition can be very fierce and business owners have to keep tabs on competitors so that they won't be schemes out of the game.

Some businesses send someone to go buy from their competitor. The major objective for that patronage is to spy on what the competitor is doing so that they can step ahead.

Do you do that as a business owner?

 

[Kera]

It is called Competitive Intelligence. And it happens in every business industry that is an open market. You can't lose eyes on your competitors.

 

[Fidelia]

I have sent people to buy from my main competitors several times so I know how to structure my competitive edge.