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One.com offers a practical look at how artificial intelligence is changing the rules of SEO and how to adapt to stay visible. First, they emphasize that old formulas like stuffing too many keywords or relying solely on backlinks are no longer enough: AI values clarity, structure, and trustworthiness of content more.
Some of the keys One.com mentions for ranking well when using "AI Overview" features or automatically generated answers are: writing so that AI systems understand what is being answered, using structured data (schema), optimizing for mobile devices, improving loading speed, and ensuring that the content is useful and well-organized.
They also warn that AI is good at streamlining tasks like keyword research, generating drafts, and optimizing existing content, but that human oversight is required, as not everything it generates is accurate or appropriate.
Some of the keys One.com mentions for ranking well when using "AI Overview" features or automatically generated answers are: writing so that AI systems understand what is being answered, using structured data (schema), optimizing for mobile devices, improving loading speed, and ensuring that the content is useful and well-organized.
They also warn that AI is good at streamlining tasks like keyword research, generating drafts, and optimizing existing content, but that human oversight is required, as not everything it generates is accurate or appropriate.