The biggest problem of online business

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After having started an online business, I sighted many problems but the biggest problem that I always encounter is refusal to pay the order once reached to the door of the buyer. It is a heartache and waste of time and money. I am thankful that the products I am selling online are not perishable. I am selling printed T-shirts online and branded shoes.

The rider experienced four times refusal to pay. The reasons varies from lacking payment , buyer out of town, and buyer at work from 6 am to 7 pm so cannot be reacted.

How I like to stop my online business but my sister advices me not to give up.
 
I do not own an online business. One of the biggest problems I heard from friends who have online business is to source the right products which meet with customer needs. If the products of your online store is always out of stock, customers will buy from other stores.
 
It's better to always prepare the possible products or items the customers want to buy to avoid losing them. That may become one main problem of online business customer retention because of product availability.
 
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