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Hello everyone! I want to talk about something I've learned in my experience creating and designing websites: the importance of user-centered design. Often, we focus on making a site look beautiful, but we forget that it should be functional and easy to use. Good design should guide the visitor naturally, facilitating navigation and access to the information they're looking for. To achieve this, I conduct user testing, analyze their behavior, and adjust the designs accordingly. I also consider aspects like accessibility and speed, which influence the overall experience. I firmly believe that a well-designed website can make all the difference in brand perception and in converting visitors into customers. I always strive to put the user at the heart of every project because, ultimately, they are the ones who visit our sites.