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The problem of strategy in business

eLdavis

Media Lab Marketing Team (Digital Promoters)
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One common problem business owners usually face is finding the right strategy to boost their business. When you risk too much or put in too much in your strategy, you might end up loosing, when you decide to remain without a strategy, you still loose. How do you find the right strategy for your business?
 
When you are looking for a strategy for your business, you should look at certain parameters which include your location, your industry and the particular market you are targeting. Analysing these parameters closely would help you develop a suitable strategy for your business.
 
I believe you must monitor your progress and review your performance to see whether your present strategy is effective. You can accomplish this using appropriate metrics or technologies. You must be able to adapt to changes, too.
 
Conduct an experiment applying Strategy 1 and Strategy 2. Find out which strategy customers flock and keep coming back. Strategy 1, could be weekly raffle with attractive prizes. Expect people to come with a minimum purchase to qualify for a raffle entry. Strategy 2, could be Buy 2 take 1. You surely have a landslide sales.
 
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