What are examples of bad publicity for a business organization?

[King Belieal]

Business needs to have lots of publicity to make sales. But there are some publicity that damage a brand instead of building it. What are the examples and cases of bad publicity that a business does not need?

 

[Fidelia]

One of such bad publicity is a customer calling a business out on social media for low quality products. That would take a long time to lift off.

 

[Trush Jodie]

If a business is in the news for cutting corners through regulatory requirements, it is already having bad publicity.

 

[Augusta]

it can be a misstep in advertising other triggers of negative publicity are.Poorly handled customer interactions, unethical business practices, etc

 

[Kross]

A business getting into conflict with a customer on social media is a very bad publicity for the business.

 

[Springtime]

Selling fake products, overpricing, misleading advertisements can damage the business's reputation.

 

[Min George]

Overpricing is one of the worst general consensus that people can have about a business. People would just like avoiding the business.

 

[eLdavis]

A situation where negative news is heard about the company is definitely bad publicity. Let's say for example a manager caught cheating or stealing.

 

[gwolf666]

The first and most obvious is advertising that offends people. Clearly, companies don't want to hire advertising like this that is high risk and have complaints against them for offending people. It's the advertising that companies avoid the most, and I understand them. Who wouldn't avoid something like this, having a company knowing all the legal problems that can arise?

 

[Suba]

Bad publicity not only worsens the image of a business but also harms or decreases sales turnover, some examples of bad publicity such as: negative customer comments on social media, damaged or poor quality products, bad events such as hacking, violating government regulations, etc.

 

[mrki444]

Every ad is ad. Sometimes bad publicity bring more customers or viewers.

 

[Augusta]

Fabricated negative claims:
Competitors could spread false information or create fake negative reviews to harm a competitor's reputation.