You must be correct I think that is why we need to conduct niche research before we start any business doing this will ensure that you are operating on trendy niches when you advertise you will get quality audienceNo amount of advertising will save a business with something people don't actually want or need. Spend time researching what customers are looking for and fulfill that need at a good value. Quality products sell themselves through word of mouth.
The success of online business depends on how one can bridge the gap between the online business and potential clients and customers and even reaching out to lot of people and this will ensure the sustainability of the business.The success for the online business is solely determined by the target audience. Therefore the merchants should work out on using great business marketing strategies to reach the target audience as much as possible for the higher sales.