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What Determines CPM Rate

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CPM (Cost Per Mille or per 1000 views) is one of the most popular ways to make money with ads on your videos or website. However, there are various factors that determine how much you can, CPM is heavily influenced by geography. If your traffic comes from Tier 1 countries like the US, Canada, UK, or Australia, you will get better CPM rates, however, your CPM rate on low tier countries is very low. To increase earnings, optimize content and do promotions to attract premium international traffic.
 
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