What influences the decision of an exchange to list a particular Token?

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We always hear that some tokens are available on a particular exchange and not on another. I want to ask what would make an exchange to list a token. What are the general criteria that exchanges use to list crypto tokens on their platforms?
 
Each crypto exchange has different levels of stringency in rules and requirements, the primary factors that a crypto exchange often considers to list a crypto are risks (money laundering, terrorism financing etc), level of transparency about the project's goals, progress and use of funds etc. while secondary factors such as market cap, community etc.
 
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