A lot of users are migrating from Twitter to Bluesky.
Bluesky sees user gains in the millions after the election
Frustrated with the content on X, Musk's frequent changes to the platform and his vocal association with Trump and other far-right figures prompted users to leave the site en mass after the election.
While Election Day marked a banner day for usage of the platform, X saw more than 115,000 account deactivations on the day after, according to Similarweb data provided to NBC News, reportedly the most since Musk took over the app.
Bluesky, on the other hand, saw an explosion of more than 2.5 million new signups in the week following the election, spokesperson Emily Liu previously said in an emailed statement to USA TODAY. As of Wednesday, there were over 20.7 million users and counting on the platform, according to a tracker touted by Bluesky employees (bcounter.nat.vg), equating to about 8 user signups per second.
Liu also said the platform is seeing record activity in all metrics, including likes and follows.
"Users have also been sharing feedback that they're receiving more engagement (and higher-quality engagement) on Bluesky than on other platforms despite initially having more followers elsewhere," she said. "And most importantly, that they're having fun!"
While X did see an exodus, including of some prominent accounts like celebs Jamie Lee Curtis, Don Lemon,
Lizzo and Stephen King and news source The Guardian, which has roughly 27 million followers across accounts on the platform,
XData reported Musk's app saw a record-breaking 942 million posts worldwide and a 15.5% increase in new user sign-ups on Election Day and the following day.
