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Intellectual Property Rights (IPR) protection for a business refers to a business's assets, including trademarks, patents, logos, trade secrets, and geographical indications, such as Jamaica Blue Mountain Coffee (Jamaica), which indicates the origin of a coffee product related to natural and environmental factors.
Essentially, intellectual property rights protection provides legal control for the owner to manage, exploit, and prohibit others from using intellectual property rights without valid permission. Furthermore, it is also very important and beneficial for:
1. Building Identity and Market Differentiation
2. Protecting creativity and innovation in the business
3. Increasing the economic value of the business
4. Providing legal risk protection
5. Attracting investors and business partners.
Essentially, intellectual property rights protection provides legal control for the owner to manage, exploit, and prohibit others from using intellectual property rights without valid permission. Furthermore, it is also very important and beneficial for:
1. Building Identity and Market Differentiation
2. Protecting creativity and innovation in the business
3. Increasing the economic value of the business
4. Providing legal risk protection
5. Attracting investors and business partners.