Does a business stop advertising because it has a good market share?

[King Belieal]

Many businesses have a good customer base and have gained considerable share of their target market. Since advertisement is supposed to help boost the visibility of a business, should a business stop advertising after it has consolidated itself and has earned a strong share in the market?

 

[Augusta]

Given the existing competition in the space, the ads would get very expensive very quickly. but it still he continued to avoid lack of a recognizable of the business

 

[Kross]

A business that has become big still advertises to retain the customers that it has gotten else they might migrate.

 

[Augusta]

it's crucial to continue advertising to maintain and potentially increase that share, as well as to stay relevant in the market and build brand awareness.

 

[eLdavis]

I think this should be the major reason they have to keep advertising, this way they can continue to maintain the position they are in now.

 

[Min George]

Even the coca colas and the big telecommunications brands of this world are still advertising. As far as business exists, adverts never stops.

 

[Augusta]

it's important for a business with a good market share to respond with targeted advertising to maintain its position.

 

[Suba]

Even though your business already has a good market share, it does not have to or you have to keep advertising especially to maintain your customers, and to stay ahead of your competitors.

 

[Augusta]

Even with a good market share, competitors will continue to advertise to try and gain share. A business needs to maintain its own advertising efforts to stay competitive.

 

[Fire&Rain]

Even with a good market share, stopping advertising isn’t really a smart move. Markets change, competitors appear, and customer habits shift. Advertising helps keep your brand visible and reminds people why they chose you. It’s also key for launching new products or services. So, a strong market share is great, but you still need to stay in front of your audience.