How Do You Use Retargeting Emails to Boost Sales

[Nomad]

Cart abandonment is a major issue for ecommerce, however, sending emails and re-engagement campaigns can do work wonders. Hiw often do yiu send emails forcart abandonment? Do you rely on automated sequences, personalized content, or incentives? How much revenue has retargeting added to your campaigns?

 

[Augusta]

Segment the Audience. Once you've got their data, create audience segments so you can set up your remarketing campaigns. Craft Strong Subject Lines and Create Compelling CTAs

 

[kit_hung]

For ecommerce, cart abandonment is a myth, but emails and re-engagement campaigns work well. We often send emails within a few hours of someone abandoning their cart. Automated sequences are very helpful, but personalized content and incentives like discounts increase the chances of someone returning. Retargeting revenue has been huge. It has boosted campaigns and brought in fresh sales. This is the strategy to save deals that would otherwise be wasted.