How Internal Linking Can Double Your Organic Traffic Without Spending Money

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Internal linking is one of the most underrated SEO strategies, but it can have a huge impact on a website's ranking. It involves logically and strategically connecting pages within your own site. By doing so, you help search engines understand the hierarchy of your content and make it easier for users to navigate. For example, if you have an article on "how to start a blog" and another on "best platforms to build a website," linking them together not only improves the reader experience but also distributes authority and relevance between the pages. This can help several of your posts rank higher instead of just one. Additionally, internal linking reduces bounce rates and increases dwell time, two signals that Google interprets as valuable content. Optimizing this technique is free, easy, and highly cost-effective for increasing organic traffic.