Is buying backlinks a whitehat SEO practice?

[magnus2022]

Buying backlinks can boost your SERAP ranking relatively fast if done properly. Backlinks from authority sites is worthy more than gold. But most times, it is very difficult to get quality backlinks from authority sites. Search engines sees buying backlinks as a blackhat pratice and will prefer backlinks to grow organically. While backlinks can boost ranking, it should not be depended on because there are over 100 variables Google use to index and rank websites on SERAP.

 

[Nomad]

Buying backlinks is Grey Hat SEO, but interestingly a lot of people are doing this without admitting that they are doing it.

 

[Augusta]

White hat SEO focuses on ethical and natural methods to improve a website's ranking, while buying backlinks is a manipulative tactic