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Is it mandatory for a business to give discounts for bulk purchases?

Trush Jodie

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Most businesses always give special discounts to customers that purchase in bulk. These discounts are kind of incentives to make the customer come back to patronize the business.

But can a business decide not to give discounts to customers that buy in bulk?
 
There are businesses that don't give discounts for bulk purchases and they have not closed down either.
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To some extent, it is mandatory to give discounts for bulk purchases. It shows you appreciate that customer.
 
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It's important to remember that even a very small discount means a lot to a customer and how much more to bulk buyers. It's commonsense wise to give some percentage discounts to bulk buyers. That's one sure thing to keep them coming back to bring money to your business. Customers are assets.
 
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