Live shopping: Works Better on e-commerce stores or social media?

[Min George]

When it comes to Live Shopping for an online business, does it work better for an e-commerce site or it works better for on social media? Are there products that do better for Live Shopping on social media or e-commerce sites?

 

[Augusta]

Live shopping on e-commerce sites as it provides a direct and focused environment for product demonstrations and sales, leading to higher conversion rates.

 

[eLdavis]

Live shopping can actually work on both platforms, but i believe an E-commerce shop will give a better experience for shoppers.

 

[Min George]

E commerce shops are more designed for live shopping than social media. There are inbuilt plugins to enable live shopping.

 

[Stardom22]

It actually depends on the choice for the merchants. However for me l oftenly find e commerce stores working better.

 

[Augusta]

Yesh it can work with both ways. it would depend on the one you fancy and wants to use

 

[Kross]

I think with customers spending more time on social media, live shopping would work more there than e-commerce shops.

 

[Augusta]

Social media platforms are where large audiences already spend time, making it easier to reach new potential customers and expose them to products through viral content and influencer promotion.