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Responsive design has become an essential standard in modern web development. Nowadays, most users browse from mobile devices, so a site that doesn't adapt properly to different screen sizes risks losing visitors. A responsive design automatically adjusts the structure, images, and text to offer a fluid experience regardless of whether accessed from a phone, tablet, or computer. In addition to improving usability, this approach also influences SEO ranking, as search engines prioritize mobile-optimized sites. To achieve this, techniques such as relative units, flexible grids, and CSS media queries are employed. Implementing a responsive design not only demonstrates professionalism but also ensures accessibility, user retention, and a higher conversion rate.