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Selling simplicity, the power of low maintenance digital products

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There’s a lot of noise around complex online businesses; sales funnels, membership sites, live webinars. But there’s quiet profit in simple one-off digital products. Think checklists, calculators, spreadsheets, guides, mini-courses, or printable journals. These don’t need ongoing customer service or regular updates. You create them once, host them on platforms like Gumroad or Payhip, and let them sell passively. Sure, it’s not always passive from day one. You’ll do a bit of marketing, maybe set up an email series. But once the product fits a real need, it tends to move on its own.

The best part is that you can build a collection over time. Ten solid low-effort products can pay more than one high-maintenance business with deadlines and stress.
 
I’ve found that simple digital businesses have incredible power. There’s no fuss about funnels or webinars—it’s just one product that you create once, like a spreadsheet or journal, and it sells without the hassle. This is a great way to get started without a lot of overhead.

I love the idea of building a portfolio of small products. The more you add, the more revenue you can generate without the hassle. Gumroad and Payhip are both easy platforms for this, and they don’t require daily customer service.

This is an opportunity for anyone with an idea. Instead of waiting for a big project, start with something small that has value. Small steps can lead to big profits without the stress.
 
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