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Should Entrepreneurs Regularly Measure Profitability Ratios?

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Profitability ratios are an important tool in managing business finances and can be used to evaluate a business's ability to generate profits. They also measure the efficiency of a business's operations.
There are several types of profitability ratios, so entrepreneurs can choose the calculation method that best suits their business needs. The most well-known profitability ratios are gross profit margin and net profit margin.
 
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