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Social Proof: Why Do People Talk About Products and Service

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When people use product and service, they like to talk about their experience. Why do they do this? There is a simple reason, people love to share positive as well as negative experiences. When someone finds value in a product, they naturally want others to benefit too. Likewise, when they find it bad, they want to warn others. A happy or dissatisfied customer will always spread the word. As a business or a marketer, you can encourage positive social proof by consistently offering quality, useful, and affordable products that people love to talk about.
 
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