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Today, more than 60% of web traffic comes from mobile devices, making it essential for any website to be fully responsive. A responsive design allows pages to automatically adapt to the user's screen size, ensuring an optimal visual and functional experience on both mobile phones and tablets and computers. A site that doesn't adapt properly can lead to frustration, loss of visitors, and a drop in conversions. Furthermore, search engines like Google prioritize sites with adaptive designs in their results, making it a key factor for SEO. Implementing a responsive design is not just a matter of aesthetics, but a strategic necessity to remain competitive in today's digital environment, where accessibility and usability define a website's success.