The pros and cons of giving customers a discount?

[Starmix]

It depends on the business owner either to give a discount. This mostly happens for many reasons. One is products almost expired or the profit of the same products are more than enough.

 

[Fidelia]

The challenge with always giving discounts to your customers is when they now feel it is their right to get such discounts. They would use it as a criteria to patronize your business.

 

[Starmix]

The business owner can give a discount to a honest and loyal customer. Those who aren't regular customers may not be able to receive the same. It depends on the customer performance.