What are the most common challenges facing the online businesses in the rural areas?

[Stardom22]

As we all know that the online businesses are not doing good in the rural areas. So what are the most common reasons for that according to you?

 

[Fire&Rain]

The main reasons online businesses underperform in rural regions include poor connectivity, limited banking and digital payment options, and low exposure to e-commerce. Delivery and logistics are more complicated and expensive, discouraging sellers. Additionally, many rural customers prefer buying from known local shops. These hurdles combine to make it hard for online ventures to gain traction in these areas.

 

[kit_hung]

The main reasons online businesses underperform in rural regions include poor connectivity, limited banking and digital payment options, and low exposure to e-commerce. Delivery and logistics are more complicated and expensive, discouraging sellers. Additionally, many rural customers prefer buying from known local shops. These hurdles combine to make it hard for online ventures to gain traction in these areas.

You know this story of online business in the countryside is very tricky because the internet is often down and people lack access to digital banking and modern payment options, so it becomes very difficult to achieve e-commerce at a high level. Delivery and logistics are also expensive and very complicated because cars are not easily available and some roads are not in good condition, so sellers give up very quickly. On the ground, many customers prefer to buy from a store they know and trust rather than trying a new online shopping system, and this makes the traction of local businesses difficult to spread properly and bring in big profits.