Where is the biggest source of traffic to a social media brand page in 2026?

[Trush Jodie]

Those that have social media brands are always constantly looking for traffic to their pages. That traffic helps them to build visibility and online presence.

This is 2026 and so many things have changed. Where is the biggest source of traffic in this year, 2026?

 

[King Belieal]

Search on TikTok and discovery from TikTok reels are the greatest sources of traffic to a brand's page in 2026. No more Google search.

 

[kit_hung]

In 2026, the largest source of social media traffic be short-form video platforms, especially TikTok, Instagram Reels, and YouTube Shorts. These formats dominate engagement discovery, driving maximum visibility for brands.