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When we enter e-marketplace, we will find many offers to buy goods without having to pay now, either with COD, fund transfer, or with e-wallet, but they can pay within a certain period of time. The PayLater strategy seems to be successful, many customers take the goods first so that they can increase sales turnover. However, from research in my country and maybe in other countries, many customers who take PayLater but ultimately fail to pay, of course there are many factors that cause it, what do you think are the factors that cause PayLater customers to fail to pay?
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