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Why is Retail Management Important?

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Retail management does not only focus on selling goods, but retail management will cover many aspects ranging from determining the price of goods, product layout in stores, stock management, marketing, so retail management is basically the process of planning, managing and controlling retail business operations, so that customers will be comfortable and get the best shopping experience.

In order for customers to feel comfortable and seamless, retail management must also apply current technology such as omnichannel retailing both in online stores, e-commerce, social media or in physical stores.
 
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