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- #1
World coffee prices rising 93% in September is staggering. Personally, I think it shows how vulnerable commodities are to global shocks. What surprises me is the magnitude of the increase, affecting both producers and consumers. For me, the most important aspect is fairness—farmers must benefit from higher prices, not just middlemen. I believe this surge will reshape supply chains and consumption habits. In the end, coffee is more than a drink, it’s a livelihood for millions worldwide.