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What defines a person to be a prospective customer of a business?

Min George

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We usually hear businesses talk about having prospective customers. So what would make a business to consider a particular person to be a prospective customer?

To you, who is a prospective customer or is it just anyone that is a prospective customer?
 
A prospective customer is a person that has shown good intentions to buy your products or services. They have strong interest.
 
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